Crisis

The development scale of any initiative is measured not only by the rate at which it becomes successful. The key is to prepare for any event, even negative ones. Business activity is expected to have a steady growth rate, as are GDP, wages, sales, exports, stock market indices. How would shareholders and consumers react if their reality differs from these ideas? Will suppliers leave, abandoning their bonds?

Building lasting relationships between social groups represented as state-to-citizen, business-to-client or employer-to-employee parties can overcome any faultless misfortune through joint effort.

But if an accident occurs, you need to face the consequences skilfully. You should anticipate adverse events and prevent them. And if the best procedures fail under the influence of a weak link – seek to repair the damage with honesty.

PRAG develops anti-crisis plans and is responsible for managing crises.

Act with PRAG.