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PR Daily News

15 topics for small talk in the workplace
25 marca 2019

Just because you are a communicator doesn’t mean you are a whiz at the water cooler. Here are some topics that can make for light conversation—and help break the ice. We’ve all been in situations that required us to make awkward small talk. Perhaps it was at the office holiday party, at a dinner with […]

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Pinterest seeks to woo advertisers and international users as IPO looms
25 marca 2019

The visuals-sharing platform outlined its plan to amass revenue as it prepares to offer its stock to members of the public. It still faces stiff competition from other social media sites. Pinterest is aiming attract future stockholders by convincing marketing partners it can help them pin big profits with consumers. The visual social media platform […]

The post Pinterest seeks to woo advertisers and international users as IPO looms appeared first on PR Daily.

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How to choose the perfect influencers for your organization
25 marca 2019

Does your message require a big name to make a splash, or would a relevant expert provide a better fit? Here are the crucial questions to ask when planning your influencer marketing campaign. Influencer marketing is all about building relationships with mutual benefits. Brands can partner with influencers who have a loyal following of people […]

The post How to choose the perfect influencers for your organization appeared first on PR Daily.

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Infographic: How to craft captivating online content
25 marca 2019

A flashy new website must feature high-quality writing, or visitors won’t stick around for long. Here are tips for developing articles that will keep readers coming back for more. Your content has become a crucial part of your brand identity. As more and more consumers are discovering new products online, and as shoppers trade malls […]

The post Infographic: How to craft captivating online content appeared first on PR Daily.

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Dilemma for nonprofits: Museums spurn cash from family tied to opioids
25 marca 2019

The Sackler family, which owns Purdue Pharma, has been a key philanthropic source in the art world. Yet as public backlash rises, some beneficiaries are giving back the money. Nonprofits need donors, but at what reputational cost? Outcry has been building over donations from the Sackler family, who own Purdue Pharma, which has been inextricably […]

The post Dilemma for nonprofits: Museums spurn cash from family tied to opioids appeared first on PR Daily.

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5 ways speakers can win back a distracted audience
25 marca 2019

You might not grab celebrity-level adulation every time you ascend the podium and dive into your presentation, but you can thwart common attention thieves by using these techniques. Just about all public speakers, before they take the stage, feel fear and trepidation. Most have questions like, “What if I forget what I was saying?” or […]

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Survey: 3 PR trends in tactics, measurement and organization for 2019
25 marca 2019

For public relations pros, this year combines vital elements: compelling narratives to reach audiences and solid metrics to see how effectively those narratives engaged those audiences. The emotion of storytelling and the clarity of hard data must mesh for PR pros in 2019. The 2019 JOTW Communications Survey explores ongoing and emerging trends in public […]

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Why ESPN is rethinking its PR content
25 marca 2019

See what communications manager Molly Mita has to say about the future of the business, then join her in New York City for this can’t-miss conference. It’s an ever-present dilemma for the modern PR pro—how do you make your stories stand out to journalists who are bombarded with pitches every day? It’s certainly a challenge […]

The post Why ESPN is rethinking its PR content appeared first on PR Daily.

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5 ways to elicit compelling executive quotes
25 marca 2019

Encourage your leaders to enhance the narrative with visual, visceral and conversational commentary. In the nonstop battle for attention, reporters, marketers and PR pros cannot afford to waste words. Unfortunately, executive quotes in press releases or news articles often sound as though they were written by a robot—or, worse, a committee. An insipid quote is a […]

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Don’t miss your chance to enter PR Daily’s 2019 Digital Marketing & Social Media Awards
25 marca 2019

You have more than 30 categories to choose from. The last day to enter is April 5.

The post Don’t miss your chance to enter PR Daily’s 2019 Digital Marketing & Social Media Awards appeared first on PR Daily.

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